Credit: getty Imagine that you’re working for a lawnmower company that struggles in large part because the product has fundamental design flaws. The flagship model looks great, has lots of bells and whistles, but the technology is outdated and is based on an inefficient structural design. As a result, marketing, sales, communications and other departments […]
It appears that nurses have been lying in wait to stretch an industry’s professional arms of opportunity like their traditional medical doctor colleagues. Private practices, mobile clinics, and telehealth have largely been assumed by physicians and physician specialists like dermatologists, cosmetic surgery, outpatient surgery clinics, and networks throughout countless metropolitan areas across the U.S. Nurses […]
A new report has once again shed light on the shortcomings of the private sector in terms of climate leadership. The overall findings are not favorable, with many companies still behind where they should be if the world is to halve global emissions by 2030. Closer examination of the hard facts and data surrounding corporate […]
Colorful assortment of M&Ms. (Photo by John Greim/LightRocket via Getty Images) LightRocket via Getty Images After reading lists of Super Bowl ad “hits and misses,” it’s apparent that many represent an individual’s point of view regarding what ads they liked and why. From a marketing perspective, it’s important to distinguish between an individual’s personal opinion […]